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Master Degree Course Art Analog Coaching (M.A.)

The Master's program "Art Analog Coaching" is a state-recognized Master's program and is certified according to the standards of the German Society for Coaching. (DGfC). Graduates receive a certificate of the DGfC in addition to the nationally recognized university degree.

The course is offered part-time in block seminars.

Students can look forward to an innovative degree at the highest level, aligned with vocational practice. They will be working with other creative and reflective personalities who think outside the box, act differently and sustainably shape our future, as thinkers and doers. The Master's program supplements the classical coaching repertoire with a systemic and artistic approach.

This concept integrates the various artistic media into the curriculum so that students learn to act and think artistically. In addition, they acquire an art-oriented intervention repertoire for accompanying change processes. Our aim is to individualize our content and support services so that students can best contribute their different qualifications, develop their various talents and personalities.

In addition to cognitive-theoretical knowledge (facts) and applicable knowledge (tools), this course deals with orientation knowledge (aesthetic competence): graduates understand complex situations and learn to apply this knowledge creatively in business and commercial contexts. They acquire skills that are regarded as key qualifications in almost all management and leadership situations, as well as in social and organizational transformation processes: non-linear, creative thinking, improvisational ability and the capability to use empathy, intuition and rational knowledge fruitfully for change processes.

Researchprojects Art Analog Coaching

Dates and lesson times as PDF (German only)

  • Course content and structure
  • Admission Requirements
  • Career Prospects

Course content and structure

The degree focuses on the following areas:

  • Performance & Performativity
  • Artistic-intermedial procedures in personal and organizational contexts
  • Transformation & Innovation
  • Individual, entrepreneurial and social transformation in the interplay between stability and change
  • Systems & conflict resolution
  • Systemic intervention work with individuals, teams and in organizations
  • Aesthetics & Ethics
  • Knowledge for leadership, corporate and cultural development in the context of aesthetic experiences and ethical issues.



Admission Requirements

  • Entitlement to study according to § 39 HmbHG (successful first academic degree with at least 180 ECTS).
  • Determination of artistic aptitude in an individual admission procedure, which includes both a practical and a discussion section. Artistic aptitude refers primarily to the ability to engage creatively with artistic processes.



Career Prospects


  • Individual Coaching - Strategy Coaching
  • Team/group coaching
  • Executive management coaching
  • Organizational - Internal Coaching
  • Organizational - External Coaching
  • Knowledge management and transfer
  • Development-oriented coaching
  • Intercultural Coaching



At a glance

Start date

1st October

Study duration

Part-time: 6 semesters
Dates for part-time art weekends

Study fees


One-time enrollment fee



Master of Arts

Areas of Application

> Team/group coaching

> Executive coaching

> Change management

> Enterprises

> Non-profit organizations

Information as PDF Download (German only)
Flyer Art Analog Coaching (M.A.)

Susann Ricks
»Studium & Lehre«

Telefon040 3612 2649 447
Fax040 3612 26 430
E-MailE-Mail senden
  • German